Run your whole business from one system.From first enquiry to final accounts.
The customer's message, the order, the stock, the GST invoice, the payment and the ledger all sit on one record. Your team types it once and everyone sees it, so nobody asks "where is that order?" again.
- Every lead has an owner and a next step
- One stock number, shared by shop, website and marketplace
- GST invoices and payments matched in one place
- The owner sees today's numbers without asking anyone
30-day money-back on monthly plans · No setup fee · Your data stays yours


The four answers you came for.
One system for the whole business
Not only a CRM. It also holds your orders, stock, GST billing, payments, accounts and team, connected to each other.
Growing Indian businesses
Shops, wholesalers, D2C brands, manufacturers, agencies and service businesses that bill in GST and chase customers on WhatsApp.
Less typing, fewer misses
One entry updates every place that needs it. Follow-ups are reminded, owners are clear and the numbers agree.
From ₹599 a month
Priced per business, not per head: 2 users included. No setup fee, and 30 days to change your mind on monthly plans.
Your business is not short of tools. It is short of connection.
If this is how it runs today, the problem is not effort. Chats, orders, stock, vendor payments and tasks are spread across too many tools and too many people.
Leads everywhere
Meta leads, website forms, calls and WhatsApp chats are handled separately, so enquiries sit on disconnected screens.
Follow-ups get missed
Staff depend on memory, notebooks and personal reminders. Enquiries go cold quietly on a busy day.
Nobody clearly owns it
You have to ask who is handling each lead or task, and sometimes two people chase the same customer.
WhatsApp has no context
Customer history is buried in chats on individual phones. When one person is away, the story is lost.
Sales and operations drift apart
A sale closes, but the packing and billing team learn about it from a phone call or a loose note.
The numbers never match
Customers in one tool, stock in a sheet, purchases in a notebook, billing in an accounting app. Someone compares them by hand.
Eight areas of your business, one login.
Switch on only the areas you need. What is included for your business is confirmed in your demo.
CRM and leads
Capture, assign and follow up every enquiry.
- Leads from ads, forms and walk-ins in one list
- Your own pipeline stages
- Owner, next step and reminders on each lead
WhatsApp and social
A shared team inbox with the customer beside the chat.
- Assign and hand over chats
- Orders and lead stage visible in the chat
- Instagram and Facebook comments and DMs
Sales, orders and dispatch
Every sale becomes one order that all teams see.
- POS, quotes and online orders
- Packing queue, courier and tracking
- Returns and exchanges put stock back
Stock and purchase
One stock number per item.
- Purchase orders, GRN and vendors
- Barcode, stock take and job work
- Low-stock alerts before you run out
GST billing and payments
Invoices and payments matched to each other.
- CGST, SGST and IGST, your own numbering
- Customer ledger and part-payments
- Online payments matched to invoices
Finance and accounts
Books and reports ready for your accountant.
- Ledger, vendor payables and expenses
- Bank statement matching
- Owner reports for dues and cash
Team, HR and payroll
Staff work and pay in the same system.
- Tasks with owners and due dates
- Attendance, leave and payroll
- Shop attendance from a phone
Channels and AI
BetaConnect where you sell, and let AI do the reading.
- Shopify sync and Meta ad results
- Daily owner summary on your phone
- AI agents prepare work; you approve it
Which finance, HR and channel areas you switch on, and how they connect to your Shopify, WhatsApp and Meta accounts, depends on your set-up and on each platform's own approvals. We confirm it in your demo. Your accountant still files your returns; the Suite keeps the books and reports ready for them.
Nothing is typed twice.
A customer's message becomes a lead, an order, a GST invoice, a payment and a stock movement. Every step lands on the same customer record.
Enquiry
WhatsApp, Instagram, your form or a walk-in lands in one inbox.
Asks about the maroon KanchipuramFollow-up
The lead gets an owner and a next date, so it does not sit.
Owner: Meena · todayOrder
Quote, confirmation and the packing queue.
Q-1042 · 2 piecesStock
Stock is held for the order and drops on dispatch.
Stock 6 to 4GST invoice
HSN and tax on every line, sent on WhatsApp.
INV-2310 · 5% GSTPayment and ledger
UPI, cash or part-payment matched to the bill.
₹8,500 receivedNext morning the owner sees today's sales, what is unpaid and what to reorder on one screen. Sample data shown.
Real screens. Not illustrations.
Every screen below is the real product running on a demo business, the same pages you get on your own data after the demo.
Everything that needs you today on one screen: orders to dispatch, low stock, new leads, unread WhatsApp and the 30-day trend.
- 10 orders to dispatch and 24 low-stock items
- 46 new leads and 269 customer messages in 30 days
- Needs attention: leads with no owner, money overdue
Sample data from a demo business. Your own numbers appear in the same places.
Rather click around yourself? Open the live demo ↗The next step is prepared. You stay in control.
The system assigns the task and shows the reminder. Your team keeps approving, selling and delivering. These are typical set-ups, built around your own process in the demo.
- It is added to the CRM with its source
- An owner is assigned by rule or round-robin
- A WhatsApp acknowledgement goes out from a template
- A follow-up task is scheduled
- The lead moves to Converted
- A packing task goes to the operations team
- An invoice draft is prepared for review
- Dispatch is staged and tracked to the end
- After your set number of days, a reminder is created
- It is assigned to the account owner
- A re-engagement message is drafted with their history
- The owner reviews and sends it
AI that saves staff time, not AI that runs your business.
Every AI output is a draft or a flag. A person reviews it before anything reaches a customer.
Lead and chat summaries
A long customer history or WhatsApp thread shortened to a few lines before your rep opens it.
Suggested replies
Draft replies from your own catalogue. Staff edit and send; nothing goes out by itself.
Agents that check your data
Flag unpaid invoices, dead stock and leads gone quiet, then wait for your approval.
Lead classification, task suggestions and content drafting are on the roadmap, not live. We make no accuracy-rate claims.
One platform, set up around your kind of business.
Same core system, different pipelines and modules. Pick yours and the demo form opens with it selected.
Configuration depends on your plan and set-up. Deep custom development is scoped during onboarding; we do not promise unlimited custom software by default.
Fewer misses, clearer days.
Reminders replace memory.
Every lead and task has a named owner.
Sales to packing is a system step, not a phone call.
Chats, quotes and orders on one record.
Pending and done work visible to the owner.
Data carries forward through each stage.
One number per item, moved by real sales.
Who owes what, by age, ready to chase.
Results depend on the set-up you choose and how consistently your team uses it.
A CRM plus separate tools vs. one Business Suite.
| Aspect | CRM + separate tools | TBF Business Suite |
|---|---|---|
| Scope | Mostly leads and deals. Billing, stock and accounts live elsewhere. | Pipeline, orders, stock, GST billing and accounts designed together. |
| Who uses it | Sales team. Operations in other tools. | Sales, operations and management in one interface. |
| Often a separate integration. | Conversation history sits on the CRM record. | |
| Pipeline | Flexibility varies by tool and tier. | Stages and terms named your way. |
| Pricing | Usually per user, per tool. | Per business: 2 users included from ₹599/month. |
| Reporting | Standard sales metrics. | Owner view across sales and daily operations. |
Where others are ahead: large CRM ecosystems such as Zoho or Salesforce have far bigger app marketplaces and deeper customisation. If your process needs heavy custom development, say so on the demo call and we will tell you honestly whether we fit.
Priced per business, not per head.
2 users included · ₹199/month per extra user
- Leads, stages and follow-up reminders
- Quotations and GST invoices
- Customer ledger and payments
- Stock and inventory
- Android app
3 users included · 300 AI replies a month
- Everything in Basic
- AI summaries and suggested replies
- AI agents that flag problems
- Owner dashboard for the day
- Commerce add-on available for Shopify or WooCommerce
Need WhatsApp, finance, HR or custom pipelines switched on? We confirm the scope and the price in your demo. CRM plan details · All Think Brand First plans
30 days. Change your mind, get your money back.
On monthly plans, if it is not working for your business, tell us within 30 days of paying and we refund the subscription.
The small print, in plain words
- Monthly plans only. Annual plans are already discounted.
- AI usage you already consumed is not refundable.
- Ad spend and platform charges billed to you directly are not ours to refund.
Is it just a CRM?
No. CRM is one part. The Suite also covers orders and dispatch, stock and purchase, GST billing, payments, finance and team. Pipeline stages, workflows and modules are set up around your business, and you switch on only what you need.
Can it replace my billing, stock and accounts software?
For most growing businesses it can run these day to day: GST invoicing, inventory, purchase orders, payments, the ledger and payroll. We do not claim every feature of a large enterprise ERP, and your accountant still files your returns. Which modules you activate is scoped in the demo.
Does WhatsApp use the official Business API?
The connection method depends on your deployment, provider approval and account eligibility. We confirm the exact method for your account during the demo.
How is this different from Zoho or HubSpot?
They are established CRM ecosystems with wide marketplaces. We configure the pipeline, WhatsApp, tasks, stock and billing around the way your business already works, and we price per business. The right tool depends on your team and process.
Can I try it without risk?
Open the live demo right now, no sign-up. Then book a demo on your own workflow. Every monthly plan has a 30-day money-back guarantee. There is no self-serve free trial, so nobody is left with a half-set-up system.
Will AI replace my sales team?
No. AI handles repetitive reading such as summaries and draft replies. A person reviews and sends everything.
How long does set-up take?
It depends on the modules you switch on. A lead, WhatsApp and tasks set-up is faster than a full billing and inventory deployment. Your timeline is confirmed in the demo.
Try it yourself, or book a demo on your own workflow.
Click around a live demo business right now. Or tell us about your business and we map the Suite to your process, including what should stay manual.
Open the live demo
The real product on a demo business: leads, billing, stock, ledger and AI agents. It opens in a new tab and logs you in as a demo user.
Open live demo ↗Sample data only. It resets every 2 hours and nothing you do is sent to anyone.
- We review your lead, WhatsApp and task flow before the call.
- A live demo set up around your business type.
- We confirm scope and the right plan together.
- Pick your plan and we set up the same day.